A new initiative, Music Matters, is a collective of people across the music industry, including artists, retailers, songwriters, labels and managers, formed to remind listeners of the significance and value of music. The Music Matters trust mark will act as a guide for music fans and help differentiate legal music services from illegal ones. Globally, 19 out of every 20 tracks downloaded are done so illegally. In an evolving digital landscape, there can be confusion over which sites are legal. The site has commissioned a number of short films to get this point across focusing on several wel known artists including Louis Armstrong, Nick Cave, Sigur Ros and Kate. The film on Kate (which you can watch below) was created by Elliot Dear. He writes: “It was suggested to me that I use Kate Bush’s story for my next film. My previous experiences of Kate Bush had been limited to her most well known songs (Wuthering Heights, Running Up That Hill), which I had heard either played in clubs or at parties, but after hearing her albums coming from the room of one of my housemates, I realised there’s a lot more to her than meets the eye. I learned that she had an interesting philosophy and approach to making music. Of course, Kate’s visual performances are as powerful as her music, and the eccentricity displayed would probably distract many people from the music itself. I thought it was important to capture the essence of what Kate Bush is visually, e.g. – smoke machines, flowing cloth, wind in the hair, sparkly things, and use them as devices in the film. I thought a fairy tale storybook format would be the most fitting way to present her story.” Read more at the Music Matters site here. For more of Elliot’s work visit his official site.

Music Matters – Kate Bush (23-3-10) from Music Matters on Vimeo.